Mission Statement

The mission of re:TH!NK, the Lakeshore Tobacco Prevention Network, is to improve the health of our residents by reducing tobacco use and exposure through prevention strategies which include community outreach and involvement to move policy forward collaboratively, across our multi-jurisdictional area.

Wednesday, March 12, 2008

US Smokeless Tobacco Company making it way into local events!

I just saw an advertisement for the Tough Enough to Wear Pink rodeo that is coming to the Resch Center in Green Bay on April 4-5th. Having just returned from the National Spit Tobacco Summit, I was acutely aware of the Copenhagen banner in the background footage. I called the Three Hills Rodeo company and they confirmed that US Smokeless is one of their sponsors for the rodeo series. At least for the Green Bay event, she noted that US Smokeless and/or Copenhagen will be included on the free rodeo program (500 printed for each event) that you pick up from the novelty booth, but there won't be a banner in the arena.

The Deanna Farve Hope Foundation that provides grants to uninsured and underinsured women with breast cancer is a partner for this event, and will receive a portion of the funds. I have contacted them and asked them to reconsider their partnership with an event that promotes smokeless tobacco use (known cause of oral cancer). Will you do the same? Their contact information is:
http://www.deannafavre4hope.com/hopefoundation/contact+us/default1.asp

This is a family event. Check out their promotion:
"Three Hills Rodeo brings you this World's Toughest Bulls and Broncs event. Friday night is Family Night - adult tickets are $5 off with advance purchase and kids receive a free cowboy hat. On Saturday, don't forget to wear your pink for "Tough Enough to Wear Pink" night to help support breast cancer research. Remember kids 12 and under tickets are 1/2 price every day!"
Tobacco-free rodeo links:
http://www.bucktobacco.org/
http://www.givetobaccotheboot.com/

Three Hills Rodeo scheduled events in Wisconsin:
April
4-5 Resch Center Green Bay, WI World's Toughest Bulls & Broncs
18 Alliant Energy Center Madison, WI World's Toughest Bulls & Broncs
May 30-June 1 Wisconsin HS Rodeo Lancaster, WI WHSRA
July
16 Green Co. Fair Monroe, WI PRCA
August
13-14 Juneau Co. Fair Mauston, WI PRCA
16-17 Brown co. Fair DePere, WI PRCA

Contact information for Three Hills Rodeo to ask them to reconsider UST's sponsorship of their rodeo series: http://www.threehillsrodeo.com/index.html

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